The Social Media Bible: Tactics, Tools & Strategies for Business Success

The Social Media Bible: Tactics, Tools & Strategies for Business Success
Lon Safko \| € 29.99
subject: Business and Economics, E-Commerce - Internet Marketing
ISBN: 9781118269749 \| ISBN-10: 1118269748
John Wiley & Sons \| publication date: 05/2012
US Edition \| Trade Paperback \| 622 pages\| \|0003 \|
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description The go-to guide to social media skills, now in an updated and revised 'Third Edition' 'The Social Media Bible' is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools.Updates and changes to Google's search engine algorithms More information on plug-ins, widgets, apps, and integrationUpdates on Twitter and Yammer and new information on Google The latest in mobile marketing Master the latest social media tools and deliver powerful messaging in the most effective way possible with 'The Social Media Bible.'
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